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Most negotiators under-prepare. One area that is rarely even considered in a negotiation is how you will use your voice. Your voice is constantly giving a message to the other party. Without any conscious effort on your part, the message you give will generally be an accurate reflection of your feelings at the time. Sharing these feelings with the other party may or may not be to your advantage so it is too risky to let this happen by accident. Your voice contributes up to 38% of your message (75% if they can't see you). In a negotiation, your voice is contributing to how credible and confident you appear in their eyes. These two aspects are likely to significantly impact on your chances of getting the best deal, so they deserve some attention. You can do this before and during the negotiation. Before Think through the difficult moments you are likely to encounter. Think about a worst case scenario (say they catch you by surprise with a personal attack). How might you react? Do sl